Mariah Carey Kicks Off Christmas Season with Addams Family-Themed Video
Mariah Carey has officially declared the holiday season open. On the morning of November 1, the singer posted her annual “It’s Time” video, signaling to fans that the countdown to Christmas has begun. Known as the “Queen of Christmas” for her beloved hit All I Want for Christmas Is You, Carey didn’t disappoint with this year’s kick-off. Embracing a Halloween-meets-Christmas theme, she channeled Morticia Addams in a playful twist on the transition from spooky season to the holidays.
The video opens with a dark and stormy scene, set against the backdrop of a haunted mansion under a full moon. Mariah Carey appears dressed as Morticia Addams, complete with a sparkly black gown, black wig, and dark makeup. As the iconic Addams Family theme plays, she takes the hand of a dancer dressed as Gomez Addams, and the two perform the couple’s memorable tango. Just as the scene builds up its eerie tone, Carey abruptly breaks character, giving Gomez a playful shove before tossing a dagger in his direction, which narrowly misses.
The scene shifts as October’s last days fall away, and Carey’s “Christmas persona” emerges. She opens a cabinet to reveal her signature red-and-white Santa sweater, transforming the spooky setup into a winter wonderland. Snow fills the room, Gomez morphs into a snowman, and Carey takes her place in a sleigh brimming with gifts. In the background, All I Want for Christmas Is You begins to play, marking the start of the holiday festivities.
Carey’s Instagram post quickly gained traction, and the singer’s fans—who look forward to her seasonal announcement each year—were quick to celebrate. The 2023 video is a notable nod to Carey’s playful spirit, blending elements of Halloween with her favorite holiday in a way that delighted viewers and tapped into her long-standing holiday persona.
This year also holds special significance for Carey’s Merry Christmas album, which celebrates its 30th anniversary. Originally released in 1994, the album has continued to cement Carey’s role as a holiday staple, and her hit All I Want for Christmas Is You has seen immense staying power on the Billboard charts, topping the Hot 100 for five consecutive years. Last season, the song once again reached No. 1, affirming its place as a perennial favorite.
To commemorate the album’s anniversary, Carey is set to embark on her Merry Christmas Time Tour, beginning November 6 in Highland, California. The tour will showcase Carey’s holiday classics and bring her festive spirit to fans nationwide.
As the holiday season unfolds, Carey’s announcement marks a nostalgic and cheerful beginning to what many consider “the most wonderful time of the year.” With her yearly celebration now underway, fans can anticipate a season filled with holiday hits and the ongoing legacy of Carey’s Christmas classics.
